Networking is more than just sending LinkedIn messages or attending industry events—it’s about building genuine relationships that can open doors in your career.

However, many people make simple but critical mistakes that can hinder their networking success. Below are some of the most common pitfalls and how to avoid them.

1️⃣ Timing is Everything

When you send your message matters more than you think. Studies show that hunger affects decision-making and generosity. The 1946 Minnesota Starvation Experiment found that hungry individuals are more irritable and less receptive to requests.

To increase your chances of getting a positive response:

✅ Send messages mid-morning to early afternoon (10:30 AM - 2:30 PM) when recipients are likely to have eaten and are in a better mood.

✅ Consider Tuesdays and Thursdays for reaching out about job opportunities—these days tend to be less hectic than Mondays and Fridays.

✅ Always factor in the recipient’s time zone before sending messages.

📌 Pro Tip: If you're emailing someone internationally, use a tool like Boomerang or HubSpot to schedule messages at optimal times.

2️⃣ Being Afraid to Make Requests

Many people hesitate to ask for help, fearing rejection or appearing needy. However, even top executives make requests daily—it’s how opportunities are created.

• A “no” is not a personal rejection—it’s just redirection. Keep asking.
• People like helping others, especially if the request is clear and easy to fulfill.
• If you're unsure how to phrase your request, frame it as seeking advice rather than asking for a favor.

3️⃣ Making Vague or Unclear Requests

People want to help, but they can’t if your request is too broad.

Instead of saying, “I’m looking for a job, can you help?”, be specific:

🚫 Don't: “Can you introduce me to someone in tech?” 

✅ Do: “Do you know anyone at [Company Name] who could share insights on the team culture?”

Better approach: Research the person’s background before reaching out and tailor your request to their expertise.

4️⃣ Using the Wrong Tone

Your tone impacts how your message is received. A desperate or overly demanding tone can feel manipulative, making people hesitant to engage.

• Stay confident but respectful.
• Acknowledge that the person may not be able to help immediately, but you appreciate any guidance they can offer.
• Keep the conversation open-ended rather than pushing for immediate results.

5️⃣ Neglecting Relationships & Reciprocity

Networking isn’t just about taking—it’s about giving too.

👉🏽 Offer value: Share relevant articles, congratulate contacts on their achievements, or introduce them to helpful resources.

👉🏽 Keep in touch: Don’t only reach out when you need something. Regularly engage with your network by commenting on their posts or sending a quick check-in message.

👉🏽 Follow up after every meeting or introduction with a thank-you message and an update on how their advice helped you.

📌 Pro Tip: The best networking relationships are built over time, not just when you need something.

6️⃣ Failing to Stay Connected

Good networking follows the “little and often” rule. Instead of waiting until you need a job, keep in touch consistently.

✅ Engage with your contacts on LinkedIn—comment on their posts, congratulate them on achievements, or share relevant insights.

✅ Send short, occasional check-ins like: “Hey [Name], I came across this article and thought of our last chat. Hope you’re doing well!” 

✅ This keeps you top of mind when opportunities arise.

7️⃣ Ignoring Your Existing Network

👉🏽 Start with people you already know before reaching out to strangers. Friends, former colleagues, and mentors can introduce you to key contacts.

👉🏽 Practicing your networking skills with familiar faces helps build confidence.

👉🏽 Existing contacts may already be in positions to offer referrals, job leads, or valuable advice.

👉🏽 Simply asking, “Do you know anyone I should connect with?” can lead to surprising opportunities.

8️⃣ Asking for a Job Instead of Seeking Advice

Instead of immediately asking for a job, use networking to gain insights and build relationships first.

✅ Set up informational interviews and ask questions like:

• “What do you enjoy most about working at [Company]?”

• “What skills do you think are most valuable in this role?”

• “How did you transition into this position?”

Why this works: People are more willing to share advice than hand out job offers, but if they see potential in you, they might advocate for you when an opportunity arises.

Real Example: A client used this approach, reconnecting with a former colleague. Instead of asking for a job, they discussed industry trends, leading to a referral and job offer—without ever applying online.

Network with Intention

Building a strong professional network is about meaningful, consistent connections—not one-off requests. 

By avoiding these common mistakes, you’ll make networking a natural, valuable part of your career growth.